Samples of my recent writing (financial services/insurance/travel) : direct response marketing copy, campaign strategies, longer form feature content, ads, landing pages, video, etc.

>Direct Marketing Email /Mail

Savings Email Campaign – series (Atlantic Union Bank)
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Holiday Email (Allianz Partners)
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Small Business Onboarding Email Campaign – series (Atlantic Union Bank)
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Consumer Account Onboarding Email Campaign – series (Atlantic Union Bank)
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Online Account Setup – series (Protective Life Insurance)
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B2B/B2B2C Life Insurance Sales/Digital Capabilities – series (Protective Life Insurance)
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Home Equity Line of Credit Activation (Atlantic Union Bank)
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Summer Splash Cash Bonus/DM (Atlantic Union Bank)
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>Landing Pages / product related

SavvyMoney Credit Monitoring Landing Page (Atlantic Union Bank)
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Merchant Services Landing Page (Atlantic Union Bank)
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App Landing Page (Allianz Partners/Allianz Travel)
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8 Ways Mobile App Makes Banking Easier (Atlantic Union Bank)
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>Long-form / feature content for web / print

 

Financial/Wealth Management/Business

Atlantic Union Bank

Estate Planning Basics: What You Need to Know
Link to article >  Download pdf >

How to be Savvy with Your Money
Link to article >  Download pdf >

6 First-Time Homebuyer Tips
Link to article >  Download pdf >

HELOC vs Home Equity Loan: Which is Right for You?
Link to article >  Download pdf >

Mortgage 101: Pre-qual vs Pre-approved
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How to Start a Business from Scratch
Link to article >  Download pdf >

Guide to Business Succession Planning (Atlantic Union Bank)
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Travel Guides / Tips

Allianz Partners/Allianz Travel Insurance

Drinking Down Kentucky’s Bourbon Trail
Link to article >  Download pdf >

Dog Friendly Guide to Cape Cod National Seashore
Link to article >  Download pdf >

4 Haunted Hotels of the Wild West
Link to article >  Download pdf >

How to Create the Ultimate Road Trip Playlist
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Baseball Spring Training Road Trip Guide 
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>Ads

Get Lost in the Moment (Allianz Partners/Allianz Travel)
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Become More Connected (Allianz Partners/Allianz Travel)
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Take the Plunge (Allianz Partners/Allianz Travel)
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Jetblue/Chipping In (Allianz Partners/Allianz Travel)
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More Time for the Game/Athletic sponsorhip (Atlantic Union Bank)
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Virginia Rep Sponsorship (Atlantic Union Bank)
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Atlantic Union Bank Outdoor Music Festival Panels
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>Video

Allianz Partners/Allianz Travel

8 Tips for Solo Travel.

Created concept, wrote script, edited.  Delivered natively on social networks, promoted.

 

2017 Allianz TravelSmart App relaunch.

Created concept, wrote script, edited.  Delivered natively on social networks, promoted.

 

Single Trip Insurance vs Annual Plan (animated)
Created concept, wrote script, edited.  Delivered natively on social networks, promoted.

 

Trip Delay vs Trip Cancellation (animated)
Created concept, wrote script, edited.  Delivered natively on social networks, promoted.